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MSP Marketing: Should MSPs Target One or Several Verticals?

MSP Marketing: Should MSPs Target One or Several Verticals?

While many managed services providers (MSPs) successfully grow their businesses and add new clients through word-of-mouth advertising, many that have taken their growth to new heights did so through successful marketing campaigns that targeted potential customers. By doing that, MSPs can deliver their valuable services to more customers that need them and potentially capture more of the estimated $239.7 billion market for managed services (as of 2021). Continue reading

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What You Should Know About Documentation Software

What You Should Know About Documentation Software

It's easy for an MSP business owner to feel overwhelmed when attempting to streamline their processes for managing IT documentation. Especially as IT sprawl continues to expand, it becomes seemingly more difficult every day to standardize documentation and manage all the different knowledge bases and items that an MSP needs to track and run the company effectively and efficiently. Continue reading

Mistakes-MSP’s-Make-that-Cost-You-Time-and-Money-1

Top 10 Mistakes MSPs Make that Cost Time and Money

Top 10 Mistakes MSPs Make that Cost Time and Money

Running a business is challenging, even in the best of times, let alone in times of economic instability. More than ever, it is important to think about your business processes and identify opportunities to eliminate costly inefficiencies or errors. This way, you’re in the best position possible to weather any turbulence brought on by the coronavirus pandemic and emerge safely once it’s over. Continue reading

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5 Ways MSPs Can Humanize the Customer Experience

5 Ways MSPs Can Humanize the Customer Experience

While managed services providers (MSPs) function in large part to assist their customers with support and delivery of their latest technology needs, in reality, this is only part of the equation, as MSPs should also consider how they can step beyond the speeds and feeds of the technology and humanize the technology experience for their customers. Continue reading

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Is Your Billing Process Slowing You Down?

Is Your Billing Process Slowing You Down?

As the technology support industry matures, managed service providers require greater efficiency and flexibility in their billing. The contract and billing process has become the conduit that allows you to clarify the relationship expectations between you and your customer. The business’s success depends on clearly defining, auditing, and reporting on the services you agree upon. Continue reading

News You Might've Missed

News You Might’ve Missed. June 2022

News You Might’ve Missed. June 2022

What's new this month in the news for MSPs? Google adds rate-limiting, threat intelligence, bot management, and other capabilities to Google Cloud armor; Google launching Google Public Sector cloud division; Cybersecurity warning from CISA on Karakurt data extortion; New evasive Symbiote malware infecting Linux systems; and more.

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How Ransomware Incidents Increased in 2021

How Ransomware Incidents Increased in 2021

The 2021 headlines were dominated throughout the year by ransomware attacks that devastated businesses in every industry.

Some of these landmark attacks included the strikes on the Colonial Pipeline, meatpacking company JBS Foods, the National Basketball Association, insurer CNA, Kaseya, and other organizations. Continue reading

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