Blog Articles

With the rise of sophisticated cyber threats, organizations need to be proactive in ensuring the security of their data and systems. Being reactive is no longer enough, and businesses must take preemptive steps to safeguard their assets. Managed service providers (MSPs) have a crucial role to play in this regard, and one of the most effective ways they can proactively protect their customers' data is by implementing zero trust. Continue reading

Without a doubt, managed services providers (MSPs) are responsible at some level for educating their customers on one of the biggest threats in today’s threat landscape — ransomware. As experts in the field of cybersecurity, MSPs should be able to properly educate their customers on this growing threat and the tools needed to protect themselves. But how should MSPs go about doing so? Continue reading

It’s easy to get too complacent with any security, and nowhere is this truer than cybersecurity. Cyberattacks can occur at almost any time, anywhere, in any quantity. Attackers are often relatively safe from consequences and free to use failed cyberattacks as learning experiences for their next attempts. Continue reading

With increasing competition in the managed services provider (MSP) industry, you must have a strong marketing strategy to compete effectively. If done successfully, marketing can be the piece that sets you apart from your competitors, especially in a market valued at $267.3 billion. While a good marketing strategy involves many facets, content marketing is one crucial element. Continue reading

As technology evolves at an unprecedented rate, so do the associated threats and cyber risks. Cybersecurity is becoming increasingly important for businesses of all sizes in 2024, and managed services providers (MSPs) must proactively identify and address emerging cybersecurity trends. Continue reading

One of the hottest new technologies on the market in 2023 so far is ChatGPT. This artificial-intelligence-powered chatbot has incredible capabilities around answering questions, creating content, monitoring networks, automation, and more. Continue reading

Some say it has never been a better time to build a managed services provider (MSP) business. By some estimates, the market for global managed services is expected to reach $274.2 billion by 2026, up from $152.05 billion in 2020. This is an incredible market opportunity for any business owner with the skills and know-how to take advantage. Continue reading

In today's world, data is an invaluable asset for businesses, individuals, and organizations. The amount of data generated daily is staggering, and the need to store, access, and protect this data has become a top priority. One of the most significant challenges in data management is ensuring data integrity and security. This is an essential area for managed services providers (MSPs) to support customers as cyber threats grow and reliance on data is more significant than ever. Continue reading

A sales cadence is a structured approach to reaching out to potential customers and moving them through the sales process. For managed service providers (MSPs), having a clear and effective sales cadence can be crucial to building a successful business. In this blog post, we'll discuss some key things to consider when developing a sales cadence for your MSP. Continue reading

Those MSPs offering customers solely cybersecurity services to give protection from cyberattack are missing out on an opportunity to strengthen two of their offerings, while improving their customers’ operational availability. Continue reading